The role of media has changed dramatically in the age of the internet-driven, 24-hour news cycle and the proliferation of social media.
Today, the term “media” is used and abused, and it can mean different things to different people but in the world of marketing and especially in the B2B space, the value of media – especially new media channels like podcasts – cannot be ignored.
The media landscape is getting more complex for business executives who are trying to make strategic decisions for their clients and for consumers who are deluged with new forms of media and consumption.
Trying to define media in the digital space is like shooting at a moving target because it is evolving so rapidly. But with this change, comes new opportunities to tell better stories by using media in new ways to increase brand reputation, sales and capture additional market share.
No longer is media a nice-to-have, but rather it has evolved the quintessential enabler of new competitive advantages for businesses of all sizes.
The Big Red Button is a talk covering the journey of one entrepreneur – Matt Brown – who built a media company using the Matt Brown Show.
The Big Red Button – Promo Video
AS FEATURED IN ENTREPRENEUR MAG
AS FEATURED IN BUSINESS MEDIA MAGS
WHAT YOU WILL GET
Insights into how to design and build the things that truly matter to the communities and people that you serve using podcasting AKA new media platforms.
WHAT PEOPLE ARE SAYING
“Matt Brown is South Africa’s answer to Tim Ferriss”
Rich Mulholland – CEO, Missing Link
“I love presentations that get you to think. This chat was one of them. Lots of food for thought and reflection.”
Fraser Lamb – CEO, McCann World Group
“Matt gave a well researched talk coupled with personal experience and insights. It was an authentic conversation highlighted by some simple questions, which cut straight to the heart of the matter.”
Heather Smith – Operations Director, McCann
“I would like to send my congratulations to you on a phenomenal idea, I have listened to 52 episodes so far and absolutely love it. It has honestly changed my world and the way I approach life..”
Rob Fedder – CEO, Tidy Files
“I just wanted to tell you that your podcast is flipping amazing man! I follow your podcast religiously. Keep doing what you’re doing Matt, your fans are supporting you all the way”
Tyrone Crowie – CEO, Imdigibot
“Matt always get’s to the core of the matter – right down to the 1%. He educates his guests in the process, and does this every time”
Brent Spilkin – CEO, Growing Pains Business Consultancy
ABOUT THE SPEAKER
Matt Brown is an entrepreneur, speaker and the host of the Matt Brown Show – a global media platform and podcast that built a loyal listenership in over 100 countries in only 18 months.
He is also the CEO of Digital Kungfu, a strategic business consultancy that specializes in helping companies accelerate innovation and disrupt traditional markets by enabling them with new ways to do business that serve their customers more effectively and responsively.
Matt has 20 years’ experience in business strategy, technology and marketing communications and he is recipient of over a dozen local and international awards for his work. He is a regular face on the professional speaking circuit and is an expert at inspiring and educating his audiences at the same time.
Matt’s podcast (The Matt Brown Show), has hosted billionaires, entrepreneurs and the CEO’s of some of South Africa’s most successful companies; and coupled with building businesses in the UK, US and Europe has given Matt a unique insight into how to create and build things that truly matter to people in a modern and connected world.
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